Client: FIFA
As part of FIFA’s extensive range of visual branding assets for the 2018 FIFA World Cup Russia™, a series of posters were designed to represent each of the host cities. The posters introduce the viewer to the rich heritage, culture and soul of each host city and its region. Jump brought the posters to life with a collection of breathtaking animation styles.
Deliverables: Twelve host nation posters reformated for OOH (9:16) and broadcast (16:9).